Seasalt Cornwall engages more2 to accelerate online growth

May 20, 2021 Sorcha OBoyle

Iconic British fashion brand Seasalt Cornwall has announced that it has chosen more2 as its online growth partner. Founded in Penzance in 1981, Seasalt is synonymous with Cornwall, quality, and enduring style.

With their instantly recognisable design ethos, Seasalt’s creations remain true to their maritime roots and are made to last. Having built the brand through its retail stores in the UK & Ireland, the team have successfully brought Seasalt into the digital era and have a strong focus on sustainability and positive impact. With their ambitious plans for the future, the team have engaged with more2 to further improve online performance and deliver predictable, scalable growth. more2 are delighted to support the teams at Seasalt to give them confidence in their online sales forecasting and prove the incremental impact of their performance marketing investment.

‘more2 are honoured to be working with Seasalt Cornwall, a true mainstay of British fashion and design. With their strong brand identity, great in-house team and dedication to their customers, we’re hugely excited to be part of Seasalt’s journey as they further develop their online business,’ said Kevin McSpadden, CEO & founder of more2.

‘To accelerate our customer acquisition and optimise our contact strategies, we’ve needed to gain a richer picture of our customers and their behaviours, ensuring we have a robust understanding of the true incremental value of our marketing initiatives,’ said Amy Thom, CMO of Seasalt Cornwall. ‘more2 have really impressed us with their quick grasp of our needs, speed at which they can help us realise our data ambitions and the experience they can bring as a strategic partner for our business.’

About Seasalt Cornwall

Inspired by a love of Cornwall, Seasalt is one of Britain’s most iconic fashion brands. Classic shapes and beautiful quality combine to create a quintessentially British feel which is just at home on Cornish beaches as it is in city parks.

About more2

We work with over 120 brands to provide confidence in their marketing strategy and accountability in its delivery. Our client directors are industry veterans, trusted mentors and expert advisors all rolled into one. Our technical delivery teams specialise in applying customer data to drive sustained revenue growth for retailers, ecommerce and any business selling direct to their customers.

 

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